SEO decision workbench

Small tools for expensive Shopify decisions.

Validate the signal, estimate the opportunity and leave an evidence trail before committing development or content budget.

signal-check / collection-template
canonicalPASS · self-referencing
robotsPASS · index, follow
schemaWARN · offer mismatch
hreflangCHECK · return link
decisionFix schema before content expansion
Tool directory

Start with the question, not the software.

Each tool has one job and a clear next decision.

Index signal worksheet

Compare response, robots, canonical, sitemap and internal link signals on sampled URLs.

Open control points →

Opportunity model

Estimate a content cluster’s monthly visits from page count, qualified demand and attainable share.

Use the calculator →

Evidence register

Turn audit observations into reproducible findings with owners and acceptance tests.

See the audit format →

Query-to-page mapper

Group Search Console queries by intent before deciding whether to update or create a page.

Read the planning guide →

Release validation sheet

Check redirects, metadata, schema, analytics and mobile behavior before every SEO release.

Ask about implementation →
Interactive estimator

Size a content cluster without pretending it is a forecast.

This directional model multiplies publishable pages by realistic demand and a conservative attainable share of 62%.

6,324directional monthly organic visitsPlanning model only. Actual results depend on relevance, authority, competition, indexation and execution quality.
Working rule

A tool is useful only when it changes a decision.

Save the input, timestamp the output, assign an owner and define the validation date.

01 / QUESTION

Frame

Write the business or search question in plain language.

02 / SAMPLE

Measure

Use representative URLs and preserve the raw evidence.

03 / DECISION

Act

Choose one owner and one unambiguous acceptance condition.

04 / RESULT

Review

Compare the outcome against the baseline after a realistic window.

Need the full system behind the tools?

We design the architecture, controls and operating rhythm around your brand.

Discuss your system